The importance of the pop video in promoting and marketing the work of pop stars or bands

Explain the importance of the pop boob tube in promoting and selling the work of pop stars or bands. Refer briefly to the development of literary genre over time. Music moving-picture shows are an important marketing irradiation for the harmony artists and their degrade labels, offering a huge amount of visibility that thunder mug be cheaply and swiftly put into a wide turn tail of television programmes. An arouse or memorable telecasting can excessively enhance the popularity of the telephone call, ca utilise it to become an even bigger success and thereof selling more copies of the song, as with AHA- Take on me.Their song sank without a trace until released with a great video, making an astounding comeback. The pop video also means that instead of having to listen for new bands on the radio receiver or from friends, you can watch for them on the television. There are some conduct now thriving from the business of pop videos, such as MTV, giving artists permanent p laces to be seen and heard, therefore selling more music. whizz of the early pop videos was bohemian rhapsody by queen, being just them on st long time with some digitally added features also. and when now as the genre has evolved, so has the video aspect, with special effects, famous movie directors and time and coin being used. Thriller by Michael Jackson has a short movie which comprise i700000 to get ahead, but sold 50000000 copies. 205 words Analyse the appeal of a peculiar(prenominal) pop/rock video as a marketing tool for the record company, you might like to explore who owns the record company the artists record is released on how the video was commission and made how the video fits in the securities industry in which it was released where the video has been shown.Blur coffee and T. V. was written and sung by the bands guitarist Graham coxon. This video helps market the song to the targeted audience (teens), using an interesting animated milk carton. Although the so ng is about a deep in thought(p) son, and the family looking for him, its made less realistic and therefore less bore by substituting the milk carton for a person. Teens can impact more easily to a cartoon, and something quirky and original like this becomes a sensation fast, leaving the video and song as a must-see, must-haveThis video is further aimed towards teens by showing it on modern music channels (MTV, kerrang, etc). The record is released on EMI, a record company owned by Thorn EMI, which is also interested in lighting, retail outlets, computer parcel and appliances. Interesting and memorable videos can be a much demote marketing tool than the song can, such as coffee and T. V. where its a mini story, with a beginning, middle and end. You can see this as it heretofore makes sense with no song. The video in this case made the song so popular that it was released as a single the same grade it was released on album.Further proving just how a video can make all the diff erence in earnings for the record company. Even with the popularity of the video and song though, blur is promoted and represented with little reference to the company itself, moreover a mention at the beginning of the song under the name. But this doesnt matter as long as the video is seen by oodles of people. This video was a real hit because of the aspect of being free, and by from home for teens, and also the cute, everyday item with life of its own this became a sensation across Britain. 01 words Create a hand- drawn or photo story board for a pop video, focusing on the key moments rather than every line of the lyrics. You should imagine you have been commissioned by a record company you could include the brief granted by the company and your evaluation of the finished product, focusing on how prosperous a marketing tool you retrieve your video will be. I think that my video will be a successful marketing tool for the song it will accompany.This is because the target aud ience will be teens, and the video features a real- life teen scenario. Its about the struggle of a boy trying to get a girl he likes to come across him, and eventually they fall in love. This will appeal to teens as its their age group shown, but also because it shows a very real situation, and brings forth one of the biggest parts of a teens life dating. This will interest teens as its something they can relate to, and an interesting topic that could possibly help them with dating.The close- ups in the video take us almost into the mind of the character, and as we only let people we trust get that close, they make for an intimate archeological site. This is an attention-grabbing shot and makes you concentrate on the video. Also, split screen is used to show what to each one character is doing at the same time, i. e. there is one where they are expiry each other, and you can see both their faces. These shots are interesting also, as you get 2 different points of view, showing the first indications of romance in one case.The rest of the video is basically long and medium shots of the characters dismissal about their lives, with the boy in love with this girl. This supports the lyrics, and echoes them in a optical image that will help the song tenfold by providing an interesting video. This will stick in the minds of teens for the reason that its part of their lives. I think this easy to understand, and relate-to love- flick video will help teens feel multiform in the artists songs, therefore boosting sales.